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Go Girl Communication is a sales and marketing agency that collaborates with brands to create relevant conversations with female consumers, especially moms and girls. You see, we believe it all begins with the conversation. If a brand builds a relevant conversation with a woman, that conversation will turn into a real relationship—a relationship that can increase a company’s market share, grow a company’s revenue and allow that company to move from being good to being extraordinary.
As famed author Deborah Tannen states, “For most women, the language of conversation is primarily a language of rapport: a way of establishing connections and negotiating relationships.” That’s what we do. We help small- to medium-sized businesses “establish connections” by assisting them with marketing and communications plans, building solid sales strategies and alliances, and creating quality content–all with the sole purpose of helping companies “establish connections” with their primary consumer: women.
We are innovative and experienced marketers, sales strategists and content creators. But, more importantly, we are women and moms, husbands and dads. We understand what it takes to be part of the relevant conversation that is part of the lives we live everyday.
And, we can’t wait to get started working with you!
Go Girl Blog
What has caught our attention in the marketing to women, mom and girl space
The Go Girl 3: Marketing to Women Pioneers
Mon Mar 05 2012
Happy Women’s History Month! During this time of celebration and reflection, we wanted to celebrate some of those who have led the way in moving the marketing to women/mom conversation from “WHY should I be marketing” to “HOW do I market better”. Marti Barletta, Founder, The TrendSight Group and author of Marketing To Women and [...]
The Go Girl 3: Marketing to Women Lessons Learned from Hollywood
Tue Feb 28 2012
With water cooler conversations still a buzz about the Oscars, we thought we would give you some marketing to women lessons we have learned from some of Hollywood’s (not exactly Oscar-worthy) films: Don’t make life seem easier than it is: While women enjoy the aspirational (and when it comes to Hollywood, the unrealistic), they still [...]
