Tag Archives: BlogHer

My Favorite Photo (well, at least for this week)

Life is busy and sometimes we forget to slowdown and enjoy the truly great moments we get to experience.  A few week’s ago, I got to experience such a moment while working with my client Tastytrade during BlogHer.  Tastytrade was on site filming for their great “Tasty2Go” segments and thanks to a wonderful combination of […]

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Building the Brand/Blogger Relationship (just in time for BlogHer13!)

In honor of BlogHer headed to Chicago this week, we thought we would share some tips for building a strong brand/blogger relationship.  In August 2011, Patti Minglin interviewed Laura Tomasetti, managing director of 360 Public Relations, LLC for Engage: Moms.  The tips shared are still relevant today and help brands to stop thinking of bloggers […]

Posted in Marketing to Moms, Marketing to Women | Also tagged , , , | Leave a comment

Lessons Learned from M2W 2011…

If you were one of the attendees during last week’s M2W-The Marketing To Women Conference, you would have discovered that today’s female consumers continue to change the marketing landscape.  After two days of presentations and networking, I have an entire notebook filled with new ideas and concepts.  Here are just three of my key takeaways […]

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